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Advertising News

Advertising: 2022November21Monday

Digital Out-of-Home to Revolutionize Advertising - Bloomberg

Drone-based advertising poses opportunities, challenges for cities - Smart Cities Dive

Planning commission nixes school board sponsored sign; three members said they don't like ‘advertising’ - Mississippi's Best Community Newspaper | Mississippi's Best Community Newspaper - Natchez Democrat

Lessons Learned from the Political Advertising Season - Radio Ink

Azerion’s digital advertising formats drive up to 20x more attention than standard formats, according to independent survey - Yahoo Finance

Harman Consolidates Global Advertising Into Havas Group - Adweek

Too big to boycott: Qatar’s FIFA World Cup has been controversial, but advertisers ‘want to make the most of it’ - Fortune

NAACP Demands All Companies To Pause Advertising On Twitter - BET

What Is Advertising’s Role In The Climate Crisis? - The Drum

Two-thirds of UK’s biggest advertisers to cut television spend - The Guardian

Google Advertising : 2022November21Monday

Google Ads' cost per lead is going up and conversion rates are falling - Insider Intelligence

Google Ads turns 22: A look back at the biggest changes and advances in search - Search Engine Land

Google's New Ad Insights Feature & 7 Tips For Competitive Ad Research - Search Engine Journal

Google Ads authentication issue causing login problems - Search Engine Land

Google Analytics 4: Three Metrics You Should Know To Optimize Google Ads - Search Engine Journal

5 best practices for tracking offline conversions in Google Ads - Search Engine Land

How Google's Ad Business Funds Disinformation — ProPublica - ProPublica

Hackers using Google ads to spread ransomware: Report - Deccan Herald

Microsoft Launches Import Tool For Google Ads Performance Max - Search Engine Journal

Google Ads' Settings for Max Performance - Practical Ecommerce

Facebook Advertising : 2022November21Monday

Facebook sued for collecting personal data to target adverts - The Guardian

Facebook and Google face skeptics on Wall Street this week amid digital ads collapse - CNBC

Political advertisers shift spending from Facebook to streaming platforms ahead of midterms - CNBC

Facebook Updates Ad Terms Granting Itself More Leeway in Testing - EcommerceBytes

What Brands Need to Know About Facebook Marketing - CMSWire

Facebook Has A Thriving Black Market Of Fraudulent Ad Accounts, Passports And Driver's Licenses - Forbes

Apple's new App Store rules over 'boosted ads' provoke Facebook again - CNBC

How to Scale Facebook Ads: 5 Techniques - Social Media Examiner

How to Create Facebook Ads Customers Engage With - Social Media Examiner

Depression as a marketing tool? When influencers get the mental health conversation wrong - CNBC

Advertising Market: 2022November21Monday

Global Out-Of-Home Advertising Market Key Opportunities And Strategies For 2022-2030 - EIN News

Global Billboard And Outdoor Advertising Market Key Opportunities And Strategies For 2021-2030 - EIN News

YouTube's shrinking ad business is an ominous sign for the battered online ad market - CNBC

Indian Advertising Market Overview, Size, Industry Trends, Top Companies and Growth Drivers 2022-2027 - EIN News

Ad market worse than during lows of the pandemic, says Warner Bros Discovery CEO David Zaslav - CNBC

The Global In-Game Advertising Market is expected to grow by $5182.68 mn during 2023-2027, accelerating at a CAGR of 13.25% during the forecast period - Yahoo Finance

FTX's Unraveling Is Latest Blow to Softening Ad Market - The Wall Street Journal

CTV ad spending expected to grow 14.4% in 2023, linear TV drops: IAB - FierceVideo

Scary, Fun Times In Digital Advertising - Forbes

The Digital Advertising Market Is Growing At A 15% Rate Due To Increased Spending By End-User Industries - EIN News

Advertising Network: 2022November21Monday

Polygraph: Don't Rely On Advertising Networks To Protect Your Ads From Click Fraud - EIN News

Apple building ‘advertising network for live television’ as part of new MLS deal - 9to5Mac

Familiprix Joins Stingray Advertising’s Retail Audio Advertising Network - Yahoo Finance

Havas Media Group Becomes First Agency Network to Implement Lumen’s Attention Data into Planning Tools on a Global Scale - ExchangeWire

The WIR: Nielsen's MRC Accreditation Remains Suspended, Channel 4 Announces a Retail Media Partnership with Nectar, and Microsoft Introduces Video Ads to Audience Network - VideoWeek

AdCombo, a Unique Advertising Network Platform, has Changed CPA Marketing with High Payouts. - Benzinga

The Conscious Advertising Network Adds the7stars and december19 as Latest Members | LBBOnline - Little Black Book - LBBonline

Inside Apple's Love-Hate Relationship With Its $4 Billion Ads Business - The Information

Familiprix Joins Stingray Advertising's Retail Audio Advertising Network - Digital Journal

A Bug Is Affecting Apple's Ad Network — Fret Not, iOS 16 Update Will Soon Come To The Rescue - Apple (NAS - Benzinga

Advertising Industry: 2022November21Monday

TikTok, Struggling With Slowing Digital-Advertising Industry, Lowers Ad-Revenue Outlook - The Wall Street Journal

Elon Musk has caused an advertiser revolt. It's not advertising's fault! - Slate

Advertising Industry Icon George Lois Dies At 91 - SHOOT Online

Google's earnings are a 'bad omen' for digital ad industry - CNN

Global Television Advertising Industry Research Report, Growth Trends Regional Revenue, Growth And Trends Anal - openPR

Indian Advertising Market Overview, Size, Industry Trends, Top Companies and Growth Drivers 2022-2027 - EIN News

In-depth: Advertising and marketing industry hopeful about year-end after a slight setback in festive season - BestMediaInfo

How The Industry Must Tackle Digital Advertising’s Massive Carbon Footprint In 2023 - The Drum

John Chacko says advertising industry can be force for good in Web3 era - Taiwan News

Big Tech Layoffs: Will the advertising industry benefit from big tech mass layoffs? - Moneycontrol