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Advertising Network

Advertising Network: 2017August02Wednesday

Data Skyrockets As Reuters, Zacks, Others Join Dianomi Native Ad Network - MediaPost Communications

Discovery gains female advertising audience with Scripps deal - Reuters

Inside Advertising's New Sober Industry Support Network - AdAge.com

As Amazon's Influence Grows, Marketers Scramble to Tailor Strategies - New York Times

OTT Devices Hold Clear Advertising Advantage: Study - Multichannel News

Discovery aims for content clout with Scripps Network bid - Reuters

TEGNA (TGNA) Beats Q2 Earnings and Revenues - Nasdaq

Fork Media acquires majority stake in audio advertising startup ... - VCCircle

TheJobNetwork comes to Coloradoan.com - The Coloradoan

TV Networks' Branded Content on Facebook More Than Doubles in Less Than a Year - Variety

Ad Network: 2017August02Wednesday

Data Skyrockets As Reuters, Zacks, Others Join Dianomi Native Ad Network - MediaPost Communications

Fox to Test Six-Second Ads During 'Teen Choice' Awards - Variety

Discovery gains female advertising audience with Scripps deal - Reuters

As Amazon's Influence Grows, Marketers Scramble to Tailor Strategies - New York Times

Inside Advertising's New Sober Industry Support Network - AdAge.com

How to Build a 10 Million Dollar Ad Network From Scratch? - TechRasa (press release) (blog)

AMC shares plunge after it previews quarterly loss - Financial Times

OTT Devices Hold Clear Advertising Advantage: Study - Multichannel News

IMS Acquires Majority Stake in European and Asian Ad Network Httpool - Portada-online.com

Google's partial ad-blocker goes live in Chrome Canary/Dev builds (for Android) - Liliputing

Mobile Ad: 2017August02Wednesday

Facebook shares hit record high as mobile ad sales soar - Reuters

Placecast launches new product to verify the location data in mobile ... - TechCrunch

DTC Communications, Inc. Selected for the FBI Tactical Mesh/Mobile Ad Hoc Network (MANET) Solutions Support IDIQ - Markets Insider

Google leads the world in digital and mobile ad revenue - Recode

AT&T Is Weathering Sprint and T-Mobile's Ad Assaults - AdAge.com

Mobile ad monetisation challenges and best practices - Pocket Gamer.Biz

Facebook revenue soars as mobile advertising sales boom - Telegraph.co.uk

A quiet force that has propped up mobile advertising is suddenly ... - Business Insider

Focus On Mobile And Product Drives Q2 Digital Ads - MediaPost Communications

Baidu Q2 profits beat expectations on mobile advertising growth - Financial Times

Video Ad: 2017August02Wednesday

Speaker Ryan releases awkward music video ad to promote border wall funding - ThinkProgress

Confused by VPAID vs. VAST? There's a Clear Choice in Video Ad Standards - AdAge.com

Google reportedly pitching publishers on YouTube video player with ad inventory controls - MarTech Today

Facebook Gets Brands Ready for 6-Second Video Ads - AdAge.com

People Will Watch a Full Video Ad … If They Get Rewarded - eMarketer

This Female Marine Veteran's Campaign Announcement Is Anything But Forgettable - Refinery29

Outstream Ads Can Solve The Premium Video Ad Unit Shortage - AdExchanger

Anthem Names SpotX as Exclusive Video Ad Serving Partner - GlobeNewswire (press release)

Study: Video ad viewability and completion rates up 20% - Marketing Dive

Ad spending on mobile video will reach $18 billion next year, surpassing desktop - Recode

Ad exchange: 2017August02Wednesday

Google Said to Offer Publishers A New YouTube Deal - AdAge.com

Amazon's Ad Ambition Concerns The Sell-Side; Northwestern University Studies Ad Sentiment - AdExchanger

Google finding bogus ads on programmatic exchanges - Business ... - Business Insider

Ad Tech Desperately Needs Data Exchange Standards - AdExchanger

Alaris Royalty Corp. Provides Update on Sequel Redemption - GlobeNewswire (press release)

YouTube Sweetens The Pot; Marketing Services Crop Up Around Amazon - AdExchanger

An ad-supported internet isn't going to be sustainable in emerging markets - Quartz

Podcast: How Index Exchange Rose With The Header - AdExchanger

Android And iOS Updates Pump The Brakes On Location Data ... - AdExchanger

Blockchain-based Ad Exchange AdEx Claims it Can Replace Existing Ad Networks - The Merkle

Ad Serving: 2017August02Wednesday

Anthem Names SpotX as Exclusive Video Ad Serving Partner - GlobeNewswire (press release)

Apple News looks to simplify the ad serving process - Business Insider

Hatfield Clubb leaves behind a mixed legacy as Drake's AD - DesMoinesRegister.com

Confused by VPAID vs. VAST? There's a Clear Choice in Video Ad Standards - AdAge.com

Data Skyrockets As Reuters, Zacks, Others Join Dianomi Native Ad Network - MediaPost Communications

Conservative Republican Voices Radio Ads Against Bathroom Bills - CBS DFW

Apple May Allow Publishers to Use Their Own Ad Serving Tech on ... - iClarified

Is Video Advertising Saviour Or Slayer To App Development? - MediaPost Communications

Tracing The Timeline Of Sizmek, Ad Tech Rollup And Duopoly Alternative - AdExchanger

Why video ad fraud remains a persistent problem for ad buyers - Digiday