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Advertising: 2015September12Saturday

3 Ways To Build Your Native Advertising Strategy - Forbes

3 Questions to Ask When Deciding Between Content Marketing and Native Advertising - Entrepreneur

Mondelez to boost advertising, shift more to digital - Crain's Chicago Business

Inside Verizon's plan to seal off its data (and conquer advertising) - Digiday

Inside the first ever 'Podcast Upfront' - Fortune

Mozilla quietly deploys built-in Firebox advertising - ZDNet

How robot auctions are shaking up digital advertising - BBC News

Curt Hecht, digital ad exec who got his start at Leo Burnett, dies at 47 - Chicago Tribune

Hyundai kicks off NFL advertising with gameday gag - Automotive News

The only thing that's changed about Apple's advertising is nothing, thankfully - The Next Web

Google Advertising : 2015September12Saturday

Apple, Facebook and Google flex mobile ad muscle - Financial Times

Marketing to Sports Fans Online, With Help From Google and Social Networks - New York Times

Google stomps on ad injectors that rob publishers, bug users - Fortune

Facebook, Google, and the battle for mobile intent - Fortune

Google's ad penalties are more significant than Apple's ad blocker - Gigaom

After selling his company to Google, this man now wants to block ad-blockers - VentureBeat

B.C. court says Google AdWords advertisements can use competitors' trademarks - Financial Post

Apple's iOS 9 Spotlight update: The new ad-blocking functionality is not the ... - City A.M.

EU quizzes publishers about Google's advertising practices - ZDNet

Google Chrome Will Begin Blocking Flash Web Ads - Wall Street Journal (blog)

Online Advertising : 2015September12Saturday

Online advertising predicted to top TV by 2017 as viewing habits evolve - Tulsa World

Online ad spend in first half of 2015 reaches $365m - The National Business Review

£1m advertising campaign launched to promote beef and lamb - Western Morning News

Cheetah Mobile Will Launch Its Online Advertising Platform In India - TechCrunch

Global Online Video Platform Market 2015-2019 - Growing requirement from ... - PR Newswire (press release)

Marketing to Sports Fans Online, With Help From Google and Social Networks - New York Times

Online advertising to brighten Thai economy - Venture Capital Post

Ad Blockers and the Nuisance at the Heart of the Modern Web - New York Times

Online advertising shines in sputtering Thai economy - Reuters

The Internet is slowly but surely killing TV - Washington Post

Advertising Agency: 2015September12Saturday

American Airlines narrows search for ad agency and — whoa! — Energy BBDO ... - Chicago Business Journal

American Airlines Will Go With New Ad Agency - TravelPulse

GW hires new local advertising agency to boost reach - GW Hatchet (subscription)

Syracuse ad agency combines with Boston firm - Syracuse.com

Meet the Minneapolis Shop That Created the HurryCane - AdAge.com

MetLife Names Argonaut New Creative Agency - AdAge.com (blog)

Adistry: Boulder County ad agency offers the good word on pot - Longmont Times-Call

The Latest in 'Catvertising': There's an Agency For That - AdAge.com

NBTY Appoints Droga5 as Strategic Branding and Creative Agency of Record - PR Newswire (press release)

Egypt Re-Hires New York Advertising Agency to Help Boost Tourism - TravelPulse

Advertising and Marketing: 2015September12Saturday

3 Questions to Ask When Deciding Between Content Marketing and Native Advertising - Entrepreneur

Papa John's CMO Out in Marketing Shift at Company - AdAge.com

Advertising market transitions from 'Madmen' to 'Avengers' - Nashville Business Journal (blog)

3 Essential Tips for Incorporating Native Advertising Into Your Marketing - Forbes

Agencies, It's Time to Own Multichannel Marketing - AdAge.com (blog)

Ad blocking may save digital marketing from itself - Digiday

Excellence in newspaper media's creative, sales and marketing teams recognised ... - MuMbrella

Marketing to Sports Fans Online, With Help From Google and Social Networks - New York Times

Ad blocking caused Nylon to combine marketing and editorial - Digiday

How my negative review of Legend was spun into movie marketing gold - The Guardian (blog)

Advertising Industry: 2015September12Saturday

FirstImpression is Changing the Online Advertising Industry Forever - Huffington Post

Advertising Industry Losing Billions To Ad-Blocking Software - MediaPost Communications

Advertising report highlights industry's effectiveness - Irish Times

WPP cautious on advertising industry despite rise in profits - Telegraph.co.uk

Tax-dollar timber industry advertising faces scrutiny in Oregon - InvestigateWest

UK ad industry gets its first LGBT leadership group - The Guardian

Egypt Tourism: $68M Advertising Promotional Campaign Signed To Help Revive ... - International Business Times

Extreme Reach Introduces Digital Video Advertising Industry's First Talent and ... - GlobeNewswire (press release)

Verizon launches trial of mobile video service in test for telecom industry - CNBC

Vserv: The early bird in the mobile ad industry - Forbes India