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Advertising News

Advertising: 2015November01Sunday

Is IBM going into the digital advertising business? - CNBC

Motherlode | More Research Suggests Fast-Food Advertising Works on Children - New York Times (blog)

Frequent Visits to Fast-Food Chains linked to advertising about Free Toys and ... - NYC Today

Yelp Continues Shift Away From Display Advertising - AdAge.com

Digital Advertising Success Is a Moving Target - Business News Daily

Google Is Bringing Automated Ads to Billboards for the First Time - Slate Magazine (blog)

Study analyzes impact of advertising, free toys and Kids Menu on Children - NYC Today

Ryan Reynolds In Final Talks To Star In 'Truth In Advertising'; Roger Michell ... - Deadline

5 Strategies for Optimizing Advertising Infrastructure - SitePoint

Advertising isn't evil; it's nature - Huffington Post

Google Advertising : 2015November01Sunday

Google is testing its ad technology on outdoor billboards - Quartz

AdWords, Google's Search Cash Cow, Is 15 Years Old. Here Are Seven Things It ... - Re/code

Google Is Bringing Automated Ads to Billboards for the First Time - Slate Magazine (blog)

Google ad boss: Ad blockers are 'a blunt instrument and we need to be worried' - Business Insider

Google continues to grow thanks to strong mobile and YouTube ads - Engadget

Apple vs Google: ad blocking war or something more? - Economic Times

YouTube Red is Google's ad-free subscription video service - Engadget

Google Sprouts a Pumpkin Patch In Times Square to Promote Photos App - AdAge.com

Yahoo signs ad pact with Google; earnings and revenue miss - Reuters

Brands And Agencies Should Practice Safe Advertising With Google - AdExchanger

Online Advertising : 2015November01Sunday

Online Advertising: What's In A Name? - University Observer Online

World Online Advertising Market - Search - Display - Mobile - RTB Social ... - PR Newswire (press release)

Industry Group Wants to Accredit 'Legitimate' Online Ad Sellers - Wall Street Journal

Ad-Blocking Has Online Ad Industry On The Run - Huffington Post

Online advertising a product serving no one - Irish Times

How online ads work and what sites must do to make them better - The Verge

Are the Mobile Ad-Blocking Wars Already Over? - The Atlantic

Blocked shot: The rise of ad-blocking software - CNBC

Online advertisers admit they “messed up,” promise lighter ads - Ars Technica

Firms help websites evade ad blockers - The Boston Globe

Advertising Agency: 2015November01Sunday

This Ad Agency Is Moving Into A Playboy Club - MediaPost Communications

Fred Kinch Launches Healthcare Advertising Agency - PharmaLive (press release) (subscription)

Periscope names ad agency heavyweight Elizabeth Ross as CEO - Minneapolis Star Tribune

Rite Aid acquisition could have ripple effect in Pittsburgh - Pittsburgh Business Times

P&G Eyes Big Ad Agency-Related Savings - Wall Street Journal

Olive Garden Picks McGarryBowen as New Creative Agency - AdAge.com

Ad agency hires one of Madison Ave's original 'Mad Men' - WCVB Boston

Exclusive: Ad agency loses longtime creative director - Pittsburgh Business Times

Inside PwC's $750 million ad agency - Digiday

Ad agency creates peep show to raise breast cancer awareness - Chicago Tribune

Advertising and Marketing: 2015November01Sunday

How to Avoid the Potential Horrors of Virtual Reality Marketing - AdAge.com (blog)

WTE names new directors for advertising, marketing - Wyoming Tribune

World Online Advertising Market - Search - Display - Mobile - RTB Social ... - PR Newswire (press release)

Generation Z could disrupt marketing and advertising - CNBC

Tamara Carmichael Joins Olshan as Partner in Intellectual Property and ... - PR Newswire (press release)

Marketing Geeks Take Revenge on Advertising Tech - Entrepreneur

Vet Teacher Advertising/Marketing/Communications - The Conversation AU

The Pitch: Advertising and marketing news for Oct. 27, 2015 - RichmondBizSense

Is It Content or Is It Advertising? - AdAge.com (blog)

Big Marketing Changes Ahead For Nation's Biggest Brews - AdAge.com (blog)

Advertising Industry: 2015November01Sunday

Trends In Global Advertising Industry: Winners And Losers -- Part 2 - Forbes

Digital Advertising Industry Striking Back Against Bot Fraud - EContent (press release)

MarketInk: San Diego's Advertising Industry Has $71 Billion Impact - Times of San Diego

The evolution of TV and the future of video advertising - VentureBeat

Madison Ave. blues: Why up to 70% of ad industry employees want to quit - Fortune

Adblocking unleashes anxiety across the advertising industry - Financial Times

Advertising Industry Challenged as Apple Supports Ad Blockers in iOS 9 - IT Business Edge (blog)

The Ad Industry Is Finally Promising To Make Online Ads Less Terrible - Huffington Post

Tencent, JD.com E-commerce Partnership Seen to Help Marketing, Advertising ... - Yibada (English Edition)

Advertising Industry Pioneer and Veteran Joanna O'Connell Joins MediaMath as ... - PR Newswire (press release)